Video History

Take Off, 1974

"I made Take Off in my studio apartment on Myra Avenue during my second year living in Los Angeles. As a member of the Feminist Studio Workshop, I was writing an essay at the time comparing male artists’ representations of their sexuality with female artists’. Vito Acconci was my model for a male perspective. I had been captivated by his videotapes; particularly Undertone, where he was supposed to be masturbating while seated at a table. The videotape was my ultimate response and commentary on Acconci as well as an expression of my own sexuality."

— Susan Mogul

“[A] rather perverse exercise in futility,” this tape documents Baldessari’s response to Joseph Beuys’s influential performance, How to Explain Pictures to a Dead Hare. Baldessari’s approach here is characteristically subtle and ironic, involving ordinary objects and a seemingly banal task. The philosophical underpinnings of Baldessari’s exercise are structuralist theories about the opaque and artificial nature of language as a system of signs.

A stutter-step progression of "extended moments" unmasks the technological "miracle" of Wonder Woman's transformation, playing psychological transformation off of television product.

Television Delivers People is a seminal work in the now well-established critique of popular media as an instrument of social control that asserts itself subtly on the populace through “entertainments,” for the benefit of those in power—the corporations that mantain and profit from the status quo. While canned Muzak plays, a scrolling text denounces the corporate masquerade of commercial television to reveal the structure of profit that greases the wheels of the media industry. Television emerges as little more than a insidious sponsor for the corporate engines of the world.

Taking its title from the four consonants of the ancient Hebrew name for God, Tetragramaton contemplates the relationship between man, technology, and ecological systems. The sweeping camera movements, sudden changes of scale, and layers of natural and man-made sound, result in a visceral, turbulent and hypnotic dialogue between the artist's camera and the environment.

This title was in the original Castelli-Sonnabend video art collection.

Most of TVTV’s work takes place in the city, at the center of some pop culture event. “The Good Times Are Killing Me” takes place in the country – Southwest Louisiana, around the towns of Mamou and Eunice, the heart of Cajun country. This is an indigenous culture of food, music, language, and bawdy French-language jokes – something you don’t see much anymore in America. The event is rural Mardi Gras, where beer-drinking, boudin-eating men and boys on horseback capture and behead chickens for a big gumbo and town dance.

In a vile and ingenious way, Acconci pleads with the camera/spectator to join with him, to come to him, promising to be honest and begging, "I need it, you need it, c'mon... look how easy it is." Acconci addresses the viewer as a sexual partner, acting as if no distance existed between them. The monitor becomes an agent of intimate address, presenting a disingenuous intimacy that is one-sided and pure fantasy, much like the popular love songs in the background with which Acconci croons, "I'll be your baby, I'll be your baby tonight, yeah, yeah."

There But For resembles a soap opera; its characters—a couple whose relationship has seen better days, a ball-and-jack playing adult/child, and a couple that comes to visit the family—are in the midst of their day-to-day lives (an imitation of life). The music was composed and performed live on the set as the play unfolded. There But For is a free-form chance operation within the defined boundaries of place (an apartment) and the assigned roles of the players: the mother (bitch), the father (jerk), their kid (retard), and their visitors.

“A short image-processed work, Thousands Watch deals with the issue of nuclear suicide. The tape’s central metaphor is derived from a 1936 Universal newsreel of a crowd looking on while a young man stands on the ledge of a tall building, threatening to—and eventually succeeding in—committing suicide. It begins with an image of time-lapsed colorized clouds racing across the sky at a frenzied pace while a low siren wail emerges on the soundtrack. This sound forms a pulsing heartbeat and builds into a tense crescendo as the tape progresses.

Forti uses the camera as a research tool to record the movements of three grizzly bears pacing anxiously behind the bars of their cage in the Brooklyn Zoo. The collected visual information becomes part of the basis for Forti's movements in Solo No. 1.

Reportedly shot in the back office at Leo Castelli’s New York gallery, an ashtray is used to demonstrate five different actions related to artistic work. With the camera static, the video opens with the ashtray in the center of the screen. A hand approaches from above and slides the object up and down, then back up and back down. Each time an act is completed, the hand retreats from the object, marking a separation from the next “possibility.” The actions (or movements) mimic language (e.g. “to and fro”) as it is spoken.

Addressing the imbalance of information flow between the wealthy and the destitute nations of the world, Towards A New World Information Order suggests means by which this imbalance might be rectified, including ways to control the press.

Zachte Berm (from Weiner’s film Plowman’s Lunch) sits with her back to the camera in front of a large mirror—her face, covered with shaving cream, is seen in its reflection. As the soundtrack begins, she tries to lip-sync to the spoken words, “Art is not a metaphor upon the relationship of human beings to objects and objects to objects in relation to human beings but a representation of an empirical existing fact,” while shaving.

Transfer, 1975

This tape is, in effect, a ready-made. Produced by the Pepsi Cola Company for its own use, it was accidentally substituted for one of my tapes in 1974. The mistake in the transfer was a communications mishap that involved a series of people and corporations... I wonder what accidents of this sort might reveal about secret channels of information. I see the material on this tape, innocuous as it may be, as a phenomenon that affects us without our being aware of its existence.

—Antonio Muntadas

In Sonnier’s video tape TV In and TV Out, two images are superimposed, one shot off network television and the other shot from a studio performance situation involving some of the materials and visual qualities of his sculptures. This live image is colorized by a device which adds color to a black and white image and in turn manipulates the color. Colorized color is more opaque and less three-dimensionally tactile than synthesized color, but it is tactile in its video scan-line texture.

Bill Murray and Christopher Guest lead a behind-the-scenes tour of the 1976 showdown between the Dallas Cowboys and the Pittsburgh Steelers. This irreverent view of football and America's number one sports event examines the "Woodstock of corporate America" from the viewpoint of the players, the wives, the fans and the media. The big business of sports, the high stakes, the pressures, the cost in health and happiness are all covered in this kaleidoscopic view of another American ritual.

Mixing documentary reality with clever comic invention, TVTV decked itself out in tuxedos and ankle-length gowns to cover Hollywood's annual celebration. Following several nominees on the day of the event, TVTV takes the viewer behind the scenes, exposing the hazards and exhilaration of being a "star". Throughout, Lily Tomlin appears as a middle-American housewife watching the awards at home on TV, and her deadpan humor about the ephemeral nature of fame serves as a delightful counterpoint to all the serious ego-stroking going on.

Two Faces, 1972

In her oft-cited essay “Video: The Aesthetics of Narcissism,” Rosalind Krauss says, “self-encapsulation — taking the body or psyche as its own surround — is everywhere to be found in the corpus of video art” (October 1, Spring 1976). This certainly applies to this early work of Hermine Freed. Utilizing a split and reversed screen, Freed faces herself, caressing and kissing her doubled image.

Two Track, 1971

Acconci sits with a man and a woman before a microphone. The man and the woman read from two different texts (novels by Mickey Spillane and Raymond Chandler), and Acconci repeats everything the man says. From time to time, an off-screen voice asks Acconci something about what the woman has been saying, and he tries to answer. The focus of the tape is the relationship between modes of attention, direct and peripheral, in a situation where simultaneous strands of information are being presented.

This title was in the original Castelli-Sonnabend video art collection.

Underscan, 1974

Holt's terrain is her Aunt Ethel's home in New Bedford, Massachusetts, presented in still images and excerpts from letters to the artist from her aunt. Holt pays particular attention to her aunt's poignant story of aging, altering the images by "underscanning" them—a technical process that compresses the edges of the video image—building an intrinsic limitation into the tape: the compression of time and personal history represented by the images and narrative. This process echoes Holt's reading, slightly distorting and compressing the information in the letters as she presents them.

Undertone, 1972

In this now infamous tape, exemplary of his early transgressive performance style, Acconci sits and relates a masturbatory fantasy about a girl rubbing his legs under the table. Carrying on a rambling dialogue that shifts back and forth between the camera/spectator and himself, Acconci sexualizes the implicit contract between performer and viewer—the viewer serving as a voyeur who makes the performance possible by watching and completing the scene, believing the fantasy.

I moved three thousand miles from the east coast to join the feminist art program at CAL ARTS in 1973.  I had only been in LA three weeks when Judy Chicago took us to a "Menstruation" art exhibition at Womanspace Gallery.  The exhibit included every conceivable medium about menstruation - paintings, weavings, sculpture.  I was amazed - nothing was taboo.  Being outrageous was normal in this LA feminist art environment.  Around the same time I read "Female Eunuch" by Germaine Greer.  She wrote, and I paraphrase, "If you taste your blood when you scratch your fin

“[This tape] gives a clear picture of the consistency of Jonas’s concerns. The performance was based upon the merging of two fairy tales — The Frog Prince told backward and The Boy Who Went Out To Learn Fear told forward. These two tales become intertwined into a single text whose transformations are effected through fragmentation, demonstrating a process “unhitched” from time, as free from the laws of physics as are the fairy-tale sources. “

In this well-known early tape, Jonas manipulates the grammar of the camera to create the sense of a grossly disturbed physical space. The space functions as a metaphor for the unstable identity of the costumed and masked female figure roaming the screen, negotiating the rolling barrier of the screen’s bottom edge.

"A hand made raster deflection unit was used, inspired by Nam June Paik's video synthesizer system. I also used a TV repair person's test signal grid, early digital. Two b+w video cameras, audio oscillator sweeping up and then down. More keying permutations. Video, oscillator, keying, graphic timing buzzes." 

– Peer Bode